Concepts
Role
Art Supervisor
Projects: Multi-media
Role
Sr. Art Director
Projects
Unbranded website, leave-behind, display and emails
Role
Sr. Art Director
Projects
MLB.com Red Sox page takeover, D&I Logo Development, Sunovion 10 years logo development
About NextWorks
NextWorks is a managed Software-Enabled Service (SES) that expedites the creation of fully responsive and portable interactive brand experiences. One Content Capsule can function as an innovative digital ad unit, a microsite/landing page and an unique content marketing solution. Capsules can be embedded, monitored and simultaneously update across unlimited websites.
Role
Associate Design Director
Projects
Universal, Bayer, American Migraine Foundation, Allianz, Medtronic, Ironwood Pharmaceuticals, Bristol-Myers Squibb, Genentech, Aetna, Pernix
Role
Sr. Art Director
Project
Patient Consultation Application
The Ask
Allergan, the world leader in medical aesthetics, wanted to provide a digital tool to practicing physicians that would aid in patient consultations, help drive patient conversions, and build physician loyalty with the brand. Existing tools consisted of paper consultation sheets with a generic facial outline that physicians used to indicate treatment areas and written notes for the patient.
Role
Sr. Art Director
Projects
Website, Social Media Refresh, Web Banner, Out of Home Posters, and Swag Items
The Ask
Special Olympics New Jersey needed to differentiate their organization and fundraising efforts from the 2014 National Games which was held in New Jersey.
Awards
1. Horizon Interactive Awards-Print-Branding Campaign-Best in Category. 2. Horizon Interactive Awards-Print–Advertisement-Best in Category. 3. Horizon Interactive Awards-Advertising-Integrated Campaign (Gold). 4. Horizon Interactive Awards-Websites-Advocacy/Non-Profit (Gold). 5. Horizon Interactive Awards-Print–Poster-Best in Category. 6. Creativity International Awards-Media & Interactive (Gold). 7. The Webby Awards–Charitable Organizations/non-profit-Official Honorees. 8. Addy Awards–Consumer Website (Gold). 9. Addy Awards–Digital Creative Technology (Silver)
Role
Art Director
Project
Magazine Print Advertisement Series (concepts)
Role
Sr. Designer
Projects
DTC Website and Sales Application
The Ask
Allergan, the world leader in medical aesthetics, had a dated site for its flagship brand in the UK, JUVÉDERM®. The site suffered from numerous additions over the years and lacked optimized experience paths with clear calls to action. In addition, performance was compromised when viewed on mobile platforms.
Role
Sr. Designer
Project
Package Redesign
Role
Design
Projects
Microsite, Magazine Advertisement, Counter Brochure
The Ask
A competitor created a global breast implant scandal by producing inferior and defective breast implant products. The news story gained worldwide attention and the whole medical aesthetics industry began feeling the affects. As the industry leader, Allergan needed a way to separate its quality products from the competitors' inferior products and help ease patients' fears on the medical aesthetics industry.
Awards
1. Interactive Media Award-Best in Class 2. W3 award-Best in Show. 3. Horizon Interactive Award (Silver)-Integrated Campaign
Role
Design
Projects
Promotional Video, Leave Piece, Sales Application
Role
Sr. Design
Projects
Rogers One Number Mobile Microsite & Email, Connected Rep Sales Application and Smart Home Microsite
Awards
1. Interactive Media Award-Rogers One Number-Telecommunications-Best in Class. 2. WebAwards-Rogers One Number-Telecommunication Standard of Excellence. 3. WMA Mobile Web Awards–Rogers One Number-Best Telecommunication Mobile Website. 4. Horizon Interactive Awards (Bronze)-Rogers ConnectedRep Salesforce App. 5. IAC Award-Rogers ConnectedRep Salesforce App-Best B2B Mobile Application. 6. Creativity International Awards-Rogers ConnectedRep Salesforce App-Honorable Mention
Role
Design
Projects
HCP Website and Doctors Personal Website
The Ask
Medley Health, a new company with little visibility and an unfamiliar business model, needed to establish a brand. The company needed to convince doctors to switch to a membership-based medical practice, and to get their patients to join, too.
Awards
1. WebAwards-Outstanding Website. 2. Creativity International Awards (Silver). 3. Horizon Interactive Awards B2B (Gold). 4. Horizon Interactive Awards Consumer Information (Silver) 5. Astrid Awards (Gold) 6. IAC Awards-Best Healthcare Provider Website.
Projects
Dosing Application, E-Detail, and Branded Brochure
Project
Unbranded Website
