The Ask: Allergan, the world leader in medical aesthetics, wanted to provide a digital tool to practicing physicians that would aid in patient consultations, help drive patient conversions, and build physician loyalty with the brand. Existing tools consisted of paper consultation sheets with a generic facial outline that physicians used to indicate treatment areas and written notes for the patient.
My Role: As the Senior Art Director, I worked closely with the UX team to develop this consultation app under minimal CD direction.